14 Aug Social Business at Social Media Week London 2013
We’re delighted to be hosting a Social Business case study with our client ManpowerGroup at Social Media Week London 2013
Please find the overview below. The event will take place on Thursday 26th September at 5-7PM in Clerkenwell. The event is free to attend, and will be followed by informal networking and drinks.
Places are limited: if you’d like to come along, pleae register today via http://bit.ly/SMWSoBiz
Social media is already part of most people’s personal routine, but what is its role in the commercial world? How does a business, particularly one in the recruitment sector, utilise social media and social search to drive real value for itself and its clients?
In this practical case study, one of the world’s leading staffing firms, ManpowerGroup, talks about their journey to becoming a social business.
Presenting with Carve Consulting, ManpowerGroup’s UK & Ireland Group Head of Marketing will talk through:
• ManpowerGroup’s rationale behind becoming a social business – seeking to engage employees, customers, candidates and the wider community
• Why #RelationshipsMatter
• Social Selling
• Identifying and empowering employee champions and Thought Leaders
• Challenges and managing change
• Measuring business impact
• Conclusions from the journey to date
The session will be followed by a Q&A session with complimentary drinks and an opportunity for informal networking.
The session is suited to leaders of large organisations as well as senior marketing and HR professionals.