The new Facebook: Start your engine! – An overview of the changes and their consequences

Facebook, the biggest social network in the world, has announced many new featuresat the Facebook F8 conference developer last week. http://thenextweb.com/facebook/2011/09/22/facebook-f8-heres-everything-you-need-to-know/ Those changes affect the personal use, with the introduction of the “Timeline” as a new profile, and the ticker, which showcases everything happening in your network but only in a small box, while the […]

Social Media Revolution in Organisations : Blitzkrieg vs. Guerilla

You might have heard of Jeremiah Owyang’s model, “The Five Ways Companies Organize for Social Business”. His framework presents and details 5 organisational models illustrating how companies structure their social media activity across the organisation. Summing it up broadly, here’s how it goes: The Organic model is where companies usually start from: multiple, uncoordinated and […]