Featured Posts

LinkedIn Signal LinkedIn Signal should be available for most of you today. If you haven't already seen it, it allows you to create live, dynamic searches for topics of interest to you - just...

Readmore

Community and Social Media Promotion Manager - Gibraltar A really exciting opportunity has come onto Carve's radar for a Community and Social Media Promotion Manager, based in Gibraltar. The role offers an unique opportunity...

Readmore

Career Networking on Facebook Following today's  Mashable article about Facebook Careers app BranchOut, it's high time we devoted some time to looking at its implications for individuals and employers...

Readmore

WordPress Adds new Likes and Reblog This buttons. Trying to make their user-friendly blogging platform a little bit more social, WordPress just added a "Like" button (just like the new famous Facebook one) as well as the...

Readmore

LiveLABS @ TruLondon On Thursday and Friday this week I’ll be leading two tracks at TruLondon (http://thetruconferences.com/) that we hope will turn into something pretty special. We’ve...

Readmore

Carve Consulting: Social Media, Corporate Social Networking, ePR, Social Recruiting, Reputation Management Newsletters Carve Consulting: Social Media, Corporate Social Networking, ePR, Social Recruiting, Reputation Management LinkedIn Carve Consulting: Social Media, Corporate Social Networking, ePR, Social Recruiting, Reputation Management Rss

SalesForce and LinkedIn

Posted on : 03-11-2011 | By : Paul Harrison | In : Social CRM, The Social Company

Tags: , ,

As the understanding and adoption of social networks continues apace in corporate environments, we’re increasingly talking about The Social Company or The Social Enterprise (US meaning, not UK meaning). What does that mean? Well one elegant example is the integration of enterprise tools, such as CRM with social: using the “professional graph” to build richer contact information and relationships. This is a good intro from Linkedin and SalesForce.

http://www.vimeo.com/30821047

Social Media Influence

Posted on : 12-02-2010 | By : Paul Harrison | In : Social CRM, Social Media Research

Tags: ,

Some interesting slides in this deck (although the data is a year or so old), especially around how companies who have “Best in class Social Media Practices” outperform other companies in terms of customer retention, ability to predict customer needs, and so on. Also very interesting visualisation of the areas in an organisation that are effected by social media / corporate networks (slide 16) from Aberdeen Group