What we’re reading
Did you get a less than enthusiastic 33 team member on the phone today? Us too. Here’s why. Follow them on @WeAre33.
Interesting website that analyses how well companies are succeeding with social media campaigns. One of their most recent articles from www.techeyetimes.com is about how The Times has lost over 50% of traffic since moving to paid online content. For more info about hitwise go to http://www.hitwise.com/uk/
Carve was asked last year to contribute a chapter to the Social Media in Recruitment guide, following a well received presentation I made on Corporate Social Networking ( where ‘Social Media meets Business’ ) at the British Library. Our chapter is focused on ‘Developing an Effective Corporate Social Networking Strategy‘ and draws on our experiences [...]
For those of you who don’t follow the excellent Web Strategy blog written by Jeremiah Owyang from the Altimeter Group, here is a link to the matrix he has just built, comparing Google Buzz, Facebook, Twitter and MySpace. There’s lots of great stuff in this matrix, and it gives a seriously good SWOT analysis of [...]
Your handy automatically updated widget (thanks la Google) to the hot search phrases and trends around social media marketing, social media agency and social media consultants.
I thought it might be interesting to keep track / share thoughts on some of the books that we’re reading, in the hope that we can distill / impart some of the wisdom’s therein (or not). I am catching up on David Meerman Scott’s The New Rules of Marketing & PR at the moment. To [...]