Social Media Revolution in Organisations : Blitzkrieg vs. Guerilla

You might have heard of Jeremiah Owyang’s model, “The Five Ways Companies Organize for Social Business”. His framework presents and details 5 organisational models illustrating how companies structure their social media activity across the organisation. Summing it up broadly, here’s how it goes: The Organic model is where companies usually start from: multiple, uncoordinated and […]