You probably already know it, the Carve team are a group of massive geeks who love to hang around on the internet to catch every social media related news story. They share it by email, by Twitter, by Facebook, but in the end it always stays in the office. So we’ve decided to share it with you. Concretely, every day the team will post a blog showcasing three articles to keep you posted about what’s hot in social media. No need to thank us, it’s our pleasure!

So for today….

Hootsuite announce new Facebook features: “Facebook Groups, Events, Photos & Geo Make #HootSuite Even Friendlier”

“How Younger Adults React to Brands on Social Networks”

“Google Explores Re-Ranking Search Results Using +1 Button Data”

Have a good read and see you tomorrow!

The Carve Team

Very much looking forward to speaking at the Capita breakfast event tomorrow this morning alongside Jon from  Google and Patricia from Capita Resourcing. The event is entitled: Deciphering social media:  The Good, the Bad and the Ugly.

I am going to be taking a different perspective on social networks tomorrow, focusing specifically on the changing role of search (defined increasingly by social search and real-time search [think Twitter]) , UGC [user generated content] and the impact on brand / employer brand.

As you may know, our view is that a brand’s home page is not [companyname.com] but in fact the Google first page of results for a branded search.  Already social sites / reviews are highly placed in these results but - with the advent of Google Social Search , Side Wiki, Twitter and  so on, every site / brand will become “socialized” - and those brands, like it or not, will be defined by individuals external to the enterprise.  The path in travel (meta search > social search > branded search ) will / is unquestioningly happening beyond that space.

How do brands / employer brands manage this? Well (obviously) seeking to provide the best service / products is the first step, but the key is in building effective advocacy / influencer programmes, and encouraging reviews / feedback - using positive choice architecture- at every turn.  The pres I’ll be working from is below.  See you there (or not.)

Details of the event on Personnel Today

Paul Harrison, Managing Partner of Carve Consulting, will be speaking at the ONREC Kennedy Recruiting HR Summit on Wednesday, Nov 4: 9:30 AM - 10:15 AM in Concurrent 3.

Paul, one of just a handful of international speakers at the event and a regular participant in European Social Media conferences, is delighted to be able to present on the recently launched Google Social Search.

As part of his broader look at the characteristics and top 10 take aways of an effective corproate social networking strategy, Paul will take a specific look at the implications of social search, realtime search and user generated content on social recruiting.

We will update this page with the presentation, but in the interim, please find some background on Google Social Search, plus dynamic Google insights.